Task 9 - Analysis of Digipak (The Killers - 'Sam's Town')

The band's name, The Killers,  connotes violence therefore referring to their genre which is rock, as they are stereo-typically shown as quite aggressive, which at times matches their music. The font used in the digipack is very bold, black capitals to attract the attention go the audience. The target audience for this CD cover would be both genders but mainly males aged 17+ due to the rugged look, which emphasises their genre. 

Front Cover:

The dominant image on the front cover is of what appears to be a run-down barn/house due to the peeling white paint, and broken window. On the left is a ram which is sitting down and on the right a woman in a bikini with heels. It seems as if the album has a country theme, where the group are out in the desert. This then links to the name of their album, which is called ‘Sam's Town’- it could maybe symbolise their hometown, and where they are from. This then ahas the effect of adding a personal touch to the album.

Back Cover:

The actual band is featured on the back of the CD, where the track list is. They are shown from a long shot, therefore displaying their outfits; each band member is wearing a similar outfit, with jeans and a jacket or shirt. They are all quite casual outfits, with a rugged style to match their genre of rock. The colours are mostly dark which again matches their rock genre. The main singer set forward in the photograph directly addressing the audience, therefore emphasising his dominant stance, being the leader of the band. They are standing side by side which then highlights their unity as a band. Their facial expressions are quite serious and plain, hiding any emotions. Their facial expressions tend to be minimal, as they do not associate something ‘happy’ with their rebellious, sometimes aggressive music. In addition to this there is also copyright details, links to the band's website and a bar code on the side. These small details will be vital when ensuring my digipak looks realistic come the end of production.

Disk:

One of the most striking images on the digipak is that of the goat. Its horns perfectly follow the curve of the CD. It is quite unusual for a CD to have purely a picture without a band name on it, but this is what the band have chosen to do.It gives them a unique identity.