Task G - Draft of each ancillary text with photos off the internet (Digipak)

This is a draft of a digipak that I created using images of the internet through search engines like 'Google' and 'Yahoo'.  I felt this task challenging and struggled to find images that matched my ideas for my own digipak. However, after saying this I believe I can take some knowledge away from this task as I now know that I want to use natural imagery within the digipak to match the theme I am trying to create both with my magazine advert and music video.

Task F - mock of digipack

Today I drew up initial ideas for my digipak and magazine advert. Regarding the Magazine advert, I want to apply Richard Dyers 'Star Image' theory and therefore I want the biggest aspect of the advert to be of the lead singer to promote and project his image to the band's fans.
As well as this, for my digipak I want to relate the images to the music video. Therefore I intend to use natural imagery with a strong level of cinematography in order to create a professional look to the final product.
Overall, I feel that hand drawing these ancillary tasks will help me in my shoot as I will be prepared and know exactly the type of photograph I want to take.

Task E - Pitch

Today in Class I presented a pitch to the class on my ideas for the music video and received feedback from the group as to what they feel was good about my idea but also where we may run into a problem that I had not thought about. The opening to the presentation showed an example of another music video that I liked and which I wanted to follow the style of. This video, James Blunt's 'You're Beautiful' involves a number of clever features including shooting the piece in black and white, which I feel would suit the song I have chosen to work with. Another feature is that there are a variety of movement speeds that match the speed and tone of the music. The final feature is that the camera movement is a tracking shot of the performer singing the song. This would be a great feature for me as it adds a great element of performance. The feedback I received was that it was a good idea that could lead to a great production. However on the other hand one problem they felt could happen was that when filming long tracking shots it could be hard to keep the camera still for long periods of time. This could lead to the performance looking unprofessional showing a lack of camera skills. A method of prevention for this could be to use the balancing harness to avoid a bumpy feel to the picture. I took this feedback on board.

Task D - Analysis of song lyrics

Today I took the time to analyse the lyrics of the song I have chosen and reflect upon their significance. In addition to this, I have made annotations along the side showing ideas for the visuals when shooting the music video. I noticed when completing this task that there were many references to natural imagery and more specifically the weather. I am intending to meet Andrew Goodwin's theory of music videos, where he states that the visuals seen on the screen must relate to the lyrics heard from the song. Therefore I feel I should include multiple shots of natural imagery and maybe even some filming during specific weather conditions.

Task C - Mood Board

Today I created a mood board as part of my planning for my final production. In this, I have included images from other bands from the genre I want my own music video to fit under as well as stereotypical items associated with the 'rock' genre. For example, band photos of artists such as 'Coldplay', 'U2' and 'The Red Hot Chilli Peppers'. In addition to this, I have also included album covers for these various bands along with magazine adverts for the bands.